Coated with dark, high-percentage chocolate. Their unusual creations such as "hemp slices", "full-of-fun gateau" and "beetle bean roulade with coriander" become famous throughout the region. Josef Zotter, der Sonnentor-Gründer Johannes Gutmann und der gelernte Investmentbanker und Gründer der âGesellschaft für Beziehungsethikâ Robert Rogner fordern eine âspirituelle Revolutionâ in der Wirtschaft. Read on for excerpts from the case, followed by a Q&A with co-author Professor Shameen Prashantham. The company’s rapid growth meant it was not difficult for Josef to get bank loans to fund further expansion. Since many visitors grieve over the variety, Zotter resurrected the most popular former varieties for a short while. Julia Zotter. (Chocolate â the reference standard 2015) VARIETY AND CREATIVITY. For instance, their strengths may be limited to certain types of products or regional locations. Managed by: Patrick Kovacs P.O. Zotter’s strawberry chocolate comes in at number 2 – a chocolate that sets new standards, as Bernardini says. We came to raise awareness and show people what chocolate is, with an experience-based concept. Fang and Messner ran their own company in Shanghai, Cedar Essentials Co. Ltd., which imported natural and organic products such as cosmetics and detergents. Die Informationen dieser Seite wurden durch Analyse öffentlicher Quellen erstellt, und können teils oder weitgehend fehlerbehaftet sein. Heute gilt die Zotter-Schokolade als eine der besten der Welt. Even their tried and trusted ‘hand-scooped’ chocolates are continuously being developed and taken in new directions.". 2014 Opening of the Skywalk, an observation deck made with glass, that allows a spectacular overview of the Edible Zoo and the surrounding area.2015 In the newly erected meat workshop in the neighbouring villlage, Zotter processes the meat from the animals of the "Edible Zoo" directly into the finest meat and cold cuts specialties, which you can try in the eco restaurant. He met an Austrian businessman with a company in Beijing that sold organic products online. ", says Josef Zotter.2015 Zotter ranks among the Top 25 - the best chocolatiers in the world. For Zotter, Shanghai seemed the obvious choice. Zotter Chocolate was one of Europe’s few manufacturers with in-house production “from cocoa beans to chocolate bars (bean-to-bar).” “This gave us better control over the quality of our products,” said Josef. Bernardini’s verdict: "Zotter is by far the most innovative company in the chocolate industry. However, from 2015, many international chocolate producers experienced a decline in sales revenue as the Chinese economy witnessed a slowdown. Josef Zotter’s instinct to reach out to a fellow-Swiss person based in China is a natural one. 2004 wurde Zotter Vertragspartner von Fair-Trade. They also had a chance to sample Zotter’s wide range of products. Zuvor hatte Zotter zwölf Jahre lang eine Konditorei mit vier Filialen betrieben, deren Zotter-Torten regionalen Ruhm erlangten. View the profiles of people named Joe Zotter. All our chocolates are of course fairly traded. Zotter Schokolade GmbH has 133 employees at this location and generates $28.10 million in sales (USD). Genealogy for Josef Zotter (1833 - d.) family tree on Geni, with over 200 million profiles of ancestors and living relatives. Box, CH-8810 Josef Zotter (* 21. In his view, good advertising should inspire and challenge consumers. The Zotter family currently sells 365 different types of chocolate and is very successful indeed… Don’t let it fool you, though, since their path to success was anything but easy: in 1987, Ulrike and Josef Zotter opened up their own pastry shop under the same name. Purpose Stiftung gGmbH Süderstraße 73 20097 Hamburg. When crafting their expansion plans, Zotter narrowed down their options to either the US or China. Today Zotter combines innovation and craftsmanship. 2012 The new film Namaste Kakao - in den Kakaogärten Südindiens ("Namaste Cocoa – in the Cocoa Tree Orchards of Southern India") is shown in the Chocolate Theatre. 1992 Josef Zotter starts making chocolate in the back room of his confectionery in Graz and invents hand-ladled (“hand-scooped”) chocolate, a unique blend of innovation and craftsmanship with layered fillings. He and his wife Ulrike open the Zotter confectionery in Glacisstraße in the Austrian city of Graz. He wins in the category of Trade & Consumer Goods. Second, partners should know their limitations. Nigeria office contact: +234 9031855879 Damals gründete Josef Zotter im zarten Alter von 26 Jahren mit seiner Frau Ulrike die Zotter Konditorei in Graz. Alles begann im Jahr 1987. The unusual creations such as âhemp sliceâ, âthe funny pieâ and âscarlet runner bean roll with corianderâ earn regional fame. By 2016, Zotter was producing over 400 different varieties of chocolate. Josef Zotter, born 21 February 1961 in Feldbach, Styria. If the shared values aren’t there, the partnership may crumble under pressure. Each Labooko contains a rare cacao variety with a ton of history: the Maya cacao from Belize for example, descended from chocolate’s ancient ancestors, or the Peruvian Criollo cacao with its high content of white beans, the finest and rarest cacao in the world. 2009 and 2010 Zotter Choco Shops open in Essen (G), Innsbruck (A) und Salzburg (A). Zotter focuses on innovation. 1987 Formation of the Zotter company as a family business: 26-year-old Josef Zotter decides to put his own ideas into practice. Mein Weg aus der Krise ("Headstand with Fresh Fish. Julia Zotter (Jg. We also have a number of innovative, new fruit bars, their stunning colors and natural flavors derived entirely from berries and other fruit. 1987 eröffnete der Steirer in Graz mit seiner Frau Ulrike eine Konditoreikette und scheiterte. He takes over the management of product ranges such as FlatIce and Mi-Xing bar, an online tool that allows customers to choose from 99 different ingredients to create their very own favourite chocolate. In 2011, Josef began looking for potential business partners in China. We are a member of the WFTO – the World Fair Trade Organization (the fair trade umbrella association), who monitors the adherence to its 10 core principles of fair trade like fair prices, transparency, environmental awareness and no child labor. S.P. After all, you can’t taste the child labour.". 2011 Zotter opens the Edible Zoo as the open-air part of the Chocolate Theatre: a 66-acre adventure farm where Zotter serves food from the company’s own fields and gardens. So könnte man ihn kurz beschreiben ;). 03.10.2019 - Josef Zotter: Chocolatier, Andersmacher, Familienmensch, Landwirt, ....Träumer. Gratze’s choice of artistic motifs is driven by his exasperation with advertising that permanently underrates people’s intelligence. We collect and match historical records that Ancestry users have contributed to their family trees to create each personâs profile. Und einmal eine süße feinduftende Kaffeeschoko, in der frisch gemahlener, fair gehandelter Kaffee steckt, der direkt bei Zotter in der Kaffeerösterei geröstet wird. 2012 The chocolate maverick publishes his memoirs. He and his wife Ulrike open the Zotter confectionery in Glacisstraße in the Austrian city of Graz. 2006 The entire range is converted to organic production. Tel: +41 44 728 99 44 Michael Zotter. 2015 Josef Zotter is awarded "Entrepreneur Of The Year", by the audit & consulting organisation EY at an award gala at the Hofburg in Vienna. This failure becomes a pivotal moment in his life. Email: email@example.com "Zotter is and will remain at the top of the world-best chocolate manufacturers and by far the most innovative chocolatier of all." Together with his wife Ulrike, Josef Zotter founded his chocolate factory in Riegersburg near Graz, in beautiful Styria, in 1999. Julia Zotter is an all-round talent who is also, by the way, fluent in English, French, Spanish, Portuguese,Chinese, German and a bit of Latin. Horgen, Switzerland Worried about their health and weight, many Chinese customers preferred to eat organic and natural food (such as nuts), and avoid being extravagant with chocolate. The subsidiary Zotter Chocolates US was established in April, focusing primarily on E-Commerce and its Online-Shop. "I have created this chocolate shocker because I know that only a few drops of blood are cause for a huge uproar, while factory farming is quietly accepted. Go on a trip around the world with us and discover the real taste of chocolate. Zotter refuses to give up and in 1998 introduces a new product range of hand-ladled bars of drinking chocolate. Josef Zotter zahlt seiner Belegschaft im Dezember â¬ 100.000,- Sonderbonus aus âIch sehe es nicht als Aufgabe der Regierung, durch Sonderzahlungen meine Mitarbeiter zu belohnen, sondern es ist mir und meiner Familie ein Anliegen, uns bei unseren Mitarbeiterinnen und Mitarbeitern zu bedankenâ, erläutert Josef Zotter sein Vorhaben. Email: firstname.lastname@example.orgMake an Enquiry, CEIBS Zurich Campus, Hirsackerstrasse 46, In March 2014, Zotter Chocolate’s brand-new Chocolate Theatre opened on the banks of the city’s Huangpu River and customers could buy about 365 different kinds of chocolates from Zotter China. In 1987, Josef and his wife Ulrike Zotter opened the Zotter Konditorei confectioners in Graz, the second largest city in Austria. Josef Zotter. Nach einigen Jahren wechselte er ins … Josef Zotter is married with three children. Thus, chocolate wasn’t the key interest per se; it was the chocolate’s organic characteristic. Tel: +86-755-3699 5111 For her final paper, she travelled to Brazil to start a cocoa research project. How can Chinese nationals who want to contribute to the success of foreign firms operating in China prepare themselves for such a role? 2012 Zotter is rated among the top 8 chocolate makers in the world. At that time it all began with just one employee in the former stable on the family farm. Little Valerie, born 2005, looks after the animals in the petting zoo and is in charge of collecting eggs. Today Zotter manufactures bean-to-bar, from the cocoa bean to the finished product. Focus client. Ulrike Zotter. In 1987, Josef and his wife Ulrike Zotter opened the Zotter Konditorei confectioners in Graz, the second largest city in Austria. Ulrike Zotter, wife of chocolate maker Josef was our guide, on our tour of Austriaâs chocolate wonderland. Sie wird in den Folgejahren zu seiner wichtigsten Beraterin. 2016 Zotter is nominated for the World Entrepreneur Of The Year Award 2016 in Monte Carlo. : Actually the Zotters may not be the best textbook example of making strategic plans, since many of their decisions are intuitive! Heute gilt die Zotter-Schokolade als eine der besten der Welt. In August, Zotter opened up a pop-up store on its own premises at the warehouse in Cape Coral, Florida.2015 Artifical Fertiliser for Body and Soul. There are 5 companies in the Zotter Schokolade GmbH corporate family. Marketing strategy or simple temptation? How I Got Over the Crisis") makes it all the way to the top of the philosophical biography rankings on Amazon. He succeeds in creating a recognisable design with a multitude of different styles and motifs. S.P. Meals for Schools" project. Josef Zotter heiratet seine Freundin Ulrike. Stand: 24.1.2020. Josef’s ambition was to keep innovating and expanding the chocolate business, but he also had other international markets in mind. Our entire business is Fair Trade certified. The test included 550 brands and 4,000 products from 70 countries. What are some of the traits European firms should look for when selecting Chinese partners? À l'heure actuelle, Zotter propose 365 variétés différentes de barres et autres sucreries. He wants to get to the source and to talk directly to the growers. A gama de ingredientes para as barras de chocolate Zotter inclui aspargos, vodka, aipo, queijos, limão, lavanda, e uma infinidade de sabores mais exóticos. 2001 Zotter starts travelling to the countries where the beans are grown – Nicaragua, Peru, Bolivia, Brazil. 2002 An extension is built to meet rising demand. When it came to persuading Chinese customers, people were always the key. Il 1987 è lâanno di fondazione dellâazienda di famiglia Zotter. In December 2012, Zotter Organic Chocolate Shanghai Ltd. was formally registered, with joint investment from Zotter and Cedar Essentials. By the same token the strengths need to be there too, since in the first instance the foreign company will likely not have sufficient understanding of local customers, regulations, and operational challenges. 2015 Including RaspberryBlood, Zotter's chocolate thriller: a raspberry chocolate ganache with a few real drops of blood from our animals at the Edible Zoo, combined with an incredibly delicious jelly made from cornel cherries, which are often thought to be poisonous, even though they are an old remedy. Michael Zotter, born 1988, stays in Austria for the time being. Nel 1992 inizia a produrre cioccolatini e inventa il cioccolato scavato a mano, una miscela di inventiva [â¦] 2 unterschiedliche Tafeln in einer Verpackung: Einmal selbstgemachter Walnussnougat mit zart gerösteten und in Zimt karamellisierten Walnussstückchen als Einlage. Tel: +86-10-8296 6600 Josef Zotter has reinvented chocolate – case in point: Hand-scooped Chocolates, which are basically giant bonbons. She explained, “We knew we wouldn’t sell a lot of chocolate at first, but we understood that Shanghai was a place for entertainment and experiencing new things.”. At that time it all began with just one employee in the former stable on the family farm. In 1996, he opened two more pastry shops in Graz and another one in a different city. Haidian District, Beijing 100193, P.R.C Map As a bean-to-bar producer, we are able to process small batches of cacao individually, turning them into a single-origin product. In another innovative move, he replaces the traditional cubical pattern with a sleek 70 g bar coated in a smooth layer of chocolate. One memorable example of how the CEIBS Real Situation Learning Method makes cases come alive is a Global EMBA class visit to Zotter’s Chocolate Theatre in Shanghai. 2007 The Manufactory is extended to accommodate bean-to-bar production and the Chocolate Theatre. Überschreiten der ersten Schwelle: Durch die Hochzeit kommt Zotter zu etwas Geld, das er in die Renovierung des Lokals investiert. However, since Shanghai was perceived to have a more international outlook, he instead introduced Josef to Shanghai-based Amy Fang and Rudi Messner, who had gained a good reputation among companies in the organic food business. One of the most important ones was the DIY (do it yourself) Chocolate Workshop. Anfänge. Prof Shameen Prashantham (S.P. Join Facebook to connect with Joe Zotter and others you may know. During the chocolate boom they were certainly one of the driving forces. Ich würde für meine Schokolade die Zutaten â¦ wählen. 2 unterschiedliche Tafeln in einer Verpackung: Einmal selbstgemachter Walnussnougat mit zart gerösteten und in Zimt karamellisierten Walnussstückchen als Einlage. In this case, my own view is that both the US and China offered attractive opportunities in terms of viability and feasibility; personal passion might have tipped the balance in favour of China. (c) 2020 Powered by Smargasy Inc. All Rights Reserved. Aufgeweckt und nussig. This time, Zotter does not have to do the wiring and tiling himself. We are talking about veritable chocolate miracles consisting of several layers, which are spread by hand – one on top of the other – onto long lanes. ... Ulrike Zotter und Vater von drei Kindern. Zotter is a flavour alchemist to say the least. How do we create a personâs profile? Februar 1961 in Feldbach, Steiermark) ist ein österreichischer Unternehmer. All products are created by hand with love at Zotter’s in-house workshop, bean-to-bar and using fair traded ingredients, and then beautifully wrapped in elaborate and stunning designs by Andreas H. Gratze, who turns each individual chocolate bar into a beautiful, sensual present. Josef Zotter, born 21 February 1961 in Feldbach, Styria. The construction of a state-of-the-art workshop with a "running chocolate" tasting station for visitors marks a big step towards transparency, openness and close contact with customers. Just like with wine, each type of cacao bean has its own very distinct flavor, formed by the terroir of its growing region. Josef Zotter expands his operation by opening three more branches. 2013 Zotter opens a Chgocolate Theatre in Shanghai. 6 cocoa pods stand for "Extraordinary quality of all products. S.P. We produce small batches and focus on flavor variety in order to show how exciting the world of cacao can be. Er und seine Frau Ulrike standen vor der Frage: Konditorei oder Schokolade? After entering the market, it may be important to improvise and deal calmly with unexpected setbacks. What are some of the lessons here that could be helpful for other foreign firms looking to break into the China market? Georg Bernardini tested 271 companies from 38 countries and 2,700 products. Another China-specific innovation was chocolate mooncakes which included four flavours: traditional chocolate and three hand-scooped varieties. A qualquer momento, tem 365 variedades para escolher. Client. At the end of March 2014, Zotter’s brand-new Chocolate Theatre opened on the banks of the Huangpu River in Shanghai, built in a 100-year-old former clothing factory. Transforming Zotter’s Chocolate Theatre into a Classroom. Josef Zotter das Gesicht der Firma, hinter den Kulissen arbeiten aber auch seine Frau . Whenever Julia talked about the top managers in Zotter China, she always said how proud she was to have Fang and Messner on board. Mr. Zotter uses dairy products from organic farmers in the mountains of Tyrol and specialty organic products, like seeds, fruit and nuts, from local farms. Do you behave differently before the foreign firm has entered and after it has already established a presence in China? It’s important to play to one’s strengths and not overstretch. "(Bernardini, p. 137)Zotter is the only producer from Germany and Austria in the Top 25 and still the only oneto produce solely in organic and fair-trade quality. 1996 musste Zotter Insolvenz anmelden. : Pre- and post-entry are sub-processes in a broader process of internationalisation. Email: email@example.com Zuerst widmeten sich Josef Zotter und seine Frau einer Konditorei, die bekannt für ausgefallene Tortenkreationen war. Julia Zotter (born 1987) runs the Chocolate Theatre in Shanghai. "There wasn’t even a sign, but people used to knock on my mother’s door and ask if they could buy chocolate. Chocolate Theatre: Visitors are invited on an excursion into the world of chocolate with various tasting and learning stations and a discovery shop. Josef Zotter is married to Ulrike Zotter and has three children. After temporary bankruptcy, in 1999, Josef built a chocolate factory in the barn next to his parents’ house in the small village of Bergl. She spent a year in China (Xi’an and Beijing) during her school days and studied food- and biotechnology at the University of Natural Resources and Life Sciences in Vienna. 5. Animals and plants are not products but living beings that should be treated with love and respect. The unusual creations such as “hemp slice”, “the funny pie” and “scarlet runner bean roll with coriander” earn regional fame. Josef Zotter und seine Frau Ulrike erregen mit ihren ungewöhnlichen Torten- und Schokoladenkreationen regional erhebliches Aufsehen, in der Folge werden drei weitere Filialen eröffnet. Read more. 190 Tonnen Kakaobohnen und 150 Tonnen Kakaobutter verschmelzen jährlich zu 600 Tonnen Schokolade. Ulrike Zotter managt das Unternehmen, sonst würde die Biografie hier endgültig enden. S.P. Much to the chocolate maker’s delight and surprise, the Nougsus range of nougat products and the Biofekt truffles also score very highly in the world ranking. After doing more homework on the chocolate industry – including visits to chocolate shops in Japan, the UK, and the US – Fang and Messner decided to help Zotter enter the Chinese market.